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The Wireless Now

10/12/00

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Table of Contents

The Wireless Now

Topics

The Big Trends...

Moving away from PCs

Moving away from PCs

Net.Everywhere

Net.Everywhere

Net.Everywhere

What do the trends point to?

The Technology

How it works...

WAP: A different metaphor

WAP: Example Code

i-mode

I-mode infrastructure

PDA Technologies

Web Clipping Aps/ PDA Apps

Hybrid Technologies: Bluetooth

Bluetooth Implementations

Vortals

Where do consumers fit in?

The Consumer Is Taking Control

Consumer Control

Consumer Control

Consumer Control= “A World Built By Me”

New Consumer

Wireless fits the trends

Location-based services

Vertical, targeted apps

Vertical, targeted apps

Future Directions

Resources

Wireless... Brand Experience.Anywhere

 Author: Sean Carton

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