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Developing Effective Web Content

presentation by
John Fritz

December 12, 2000

As the Web matures, so do users' expectations about what a web site should do. Rather than focus on web graphic design, this workshop will look at the creation and organization of web content that meets the information needs of end users and serves the communication purposes of the site's sponsors or creators. We'll analyze the information architecture, navigation, audience awareness and usability of good and bad web sites, and outline fundamentals of a good content plan for any site.

Listen to "RealAudio"of presentation