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September 8, 2005

Stepping Back and Looking Forward

Okay, we heard you, and here are ways you said the new UMBC homepage and website could be improved:

* Launch both together;
* Improve design to reflect UMBC's energy and quality;
* Use more campus photos, similar to the new About UMBC;
* Make myUMBC a more prominent homepage link;
* Consider vertical scrolling layout;
* Study peers and competitors;
* Tighten programming to adhere to contemporary web standards.

So, we’re stepping back and will launch a new UMBC web presence in Summer 2006—homepage and all. We’ve turned off comments to the original "sneak peak" post, but if you’d like to learn what we plan to do (and offer new comments) use the form below. Future updates will appear on this blog and be linked to “About This Site” on the current homepage.

To prepare for the entire site redesign, a collaborative web team known as “Emedia” (consisting of staff from the Offices of Institutional Advancement and Information Technology) will reflect on comments about the new homepage “sneak peek,” including follow up emails to those who offered comments (and are willing to talk to us some more).

We had also planned to do the following, but will announce and report on them in this blog during the 2005-06 academic year:

* Re-convene a campus web advisory group consisting of students, faculty, staff, alumni and other campus stakeholders;
* Share results of needs analysis interviews with selected campus groups from 2004-2005 as well as future web usability interviews;
* Conduct peer and competitor site benchmarking studies, similar to those done for the 1998 and 2000 homepage redesigns (more info);
* Conduct search engine and site traffic analyses to see what users are searching for and the sites they frequent the most;
* Develop an accessible and standards-compliant web site.

In retrospect, a lot has changed since UMBC launched an entirely new site in 1998. Our site is bigger, our users are more web savvy and web technologies have grown in complexity and are still maturing. As a result, our process for redesigning UMBC’s web presence needs to change as well. While we have listened to feedback in the past, we need to listen some more and then do our best to provide a site that meets the original goals for the site:

* Focus on information needs of all users;
* Improve ease of use and navigation;
* Improve and maintain a consistent UMBC identity throughout the site.

Okay, let us know what you think, and if you’d like to participate in the various user research activities described above. You can use the comment form below or send email to webteam@umbc.edu.

Posted by fritz at September 8, 2005 7:40 PM

Comments

I'm very pleased to see that those of us who commented on the redesign were taken seriously - this is very encouraging, and I look forward to seeing future progress taken in the direction that people seem to be indicating.
It is a little concerning to me that our webcode is weak enough that my comment about the first redesign was attributed to a "Teddy Pavlis", indicating some sort of mixup during the submission of our comments, but possibly that code will be addressed during this whole process as well. =)
In any case, thanks for listening, and I (and I'm sure many others) would love to participate in whatever way I can towards a successful and positive redesign of our university's website.

Posted by: Peter G. at September 11, 2005 11:41 PM

Agreed. I’m glad to see that the community's input was weighed seriously. I think after a redesign, the fact that everyone got to have their say will make us all the more proud of our school and its home on the web.

Posted by: Mike at September 12, 2005 10:34 PM